How Talkpush and AMZ Ad Firm transformed recruitment for leading companies

Talkpush is a leading recruitment automation CRM. It helps companies such as Accenture, Alorica, Iconn, Logrand and Tenet Healthcare improve hiring. Working with AMZ Ad Firm on digital ads and Meta Ads integration, these companies faced a common set of problems:

• →No automatic integration: Accenture and Logrand could not sync Meta Ads leads into Talkpush, so the process was manual and slow.
• →High cost per lead (CPL): Alorica and Logrand paid too much per lead, straining budgets and operations.
• →Low conversion: Iconn had stable lead volume but needed a higher application completion rate.
• →Lead quality: Alorica and Iconn needed better segmentation to attract more qualified candidates without raising costs.
• →Tracking and reporting: Tenet Healthcare had conversion tracking problems caused by Meta Ads pixel failures.

• →CRM automation and sync: fixed the Meta Ads and Talkpush integration so leads upload automatically, with no manual work.
• →Ad optimization and audience targeting: refined campaigns to attract better candidates at a lower cost.
• →Better application flow: optimized application forms to reduce friction and raise conversion.
• →Cost management: made strategic ad adjustments that cut CPL and raised completion rates.
• →Real-time reporting: set up detailed reports and key metrics to monitor performance and adjust quickly.

• →Accenture: 50% more monthly leads and a 33% lower CPL.
• →Alorica: 42% lower CPL and a 40% increase in application completion rates.
• →Iconn: average cost per completed application of $0.65, with completion rate up to 89.21%.
• →Logrand: 71% lower cost per conversation and a 68.2% application completion rate.
• →Tenet Healthcare: pixel tracking issues resolved and smoother communication across time zones.

By combining automation with digital ad optimization, Talkpush and AMZ Ad Firm helped these companies run leaner recruitment, lower costs and convert more candidates.