About us

Growth-focused marketers. ROI-driven.

A paid media firm with proven results across 8+ industries and campaigns in 25+ countries.

Eyeballs don't equal money. Purchases do.

Many brands come to us after being burned by the traditional marketing model: plenty of views, no return. We flipped it. At AMZ Ad Firm, every strategy starts and ends with one thing: revenue. If you want a partner dedicated solely to your brand's growth, you just found us.

We are a team of digital strategists who left the traditional all-in-one marketing model behind to put clients first. No layers of account managers between you and the people running your ads: the strategists who plan your campaigns are the ones optimizing them every day.

$25MM+
in ad spend managed
25+
countries with campaigns
8+
industries

Our style and vision

Vanity metrics don't pay the bills. Our mission in your company is simple:

  • →Focus on ROI, not likes.
  • →Deliver measurable growth from day one.
  • →Adapt fast to a digital landscape that keeps changing.
  • →Work as a team: individually skilled, stronger together.

Why brands choose us

  • →Proven track record: more than $25MM in ad spend managed and campaigns in 25+ countries.
  • →Multi-industry expertise: from pharma to eCommerce, recruitment to SaaS.
  • →Competitive pricing: rates built around your return.
  • →Long-term partnerships: clients stay with us for years because we deliver, without lock-in contracts.

Led by Andres Morales Z.

AMZ Ad Firm was founded by Andres Morales Z., founder and managing partner. Andres is a full-stack growth marketer with more than a decade in performance marketing. He has worked as a marketing director and CMO consultant, leading specialized growth teams focused on ROI.

His campaign work spans startups, mid-sized firms and large corporations in pharmaceuticals, eCommerce, recruitment, retail, restaurants, manufacturing, apparel, luxury goods, jewelry, bridal and SaaS. Beyond paid media, he works across email and SMS marketing, conversion rate optimization, cold email, SEO and multi-channel systems, with a deep specialization in lead generation for B2B and B2C.

Where we work

Our team of digital strategists works across the Americas and Europe. We have run campaigns in 25+ countries, including the United States, the United Kingdom, Spain, Mexico, Colombia, Venezuela and the Philippines, on Meta, Google Ads, TikTok, YouTube, LinkedIn, Amazon and ChatGPT Ads.

Schedule a call with our team

One call can change your growth trajectory.

A letter from our founder

The ads promised a shortcut. The platform promised scale. The agency promised results. Nobody promised you the truth.

But somewhere between the first campaign launch and the third month of data, you realize something no one told you upfront.

Paid media doesn't create demand out of nothing. It amplifies what's already there.

The truth is that if you've never sold your product before, no ad platform in the world can tell you who your buyer is. Not yet. That's not a flaw in the system. That's just how markets work.

Markets are not linear. They're chaotic, unpredictable, and often unreasonable. A winning creative stops working. A new audience segment surprises everyone. A slow month becomes a record month for no obvious reason.

What we bring is not magic. We don't pretend otherwise.

What we bring is the accumulated pattern recognition from studying hundreds of accounts, across industries, budgets, and stages of growth. We know what tends to work, what tends to fail, and how to read the signal through the noise faster than most.

If you're starting from zero, we'll build the foundation with you. We'll run the right tests, track the right metrics, and give you an honest read on what the market is telling us, even when the answer isn't encouraging.

If you're ready to scale, we'll push harder, faster, and with less wasted spend than anyone.

What we commit to is not a number. It's a process. A real one. Built to navigate a market that will never stop being chaotic.

That's what AMZ Ad Firm is for. That's our promise.

Andres Morales

Andres Morales

Founder, AMZ Ad Firm

Founder

The strategist who built the firm.

Every account is set up on the playbooks Andres has run for 11 years, and he stays close to the work.

Andres Morales Z., Founder and Managing Partner at AMZ Ad Firm

Andres Morales Z.

Founder and Managing Partner

Managing Director, Ad Strategist

“Andy”

A full-stack growth marketer with a relentless focus on results. Before founding the firm, Andres led marketing as a Marketing Director and worked as a CMO consultant, building hyper-specialized growth teams around ROI for start-ups, mid-sized firms and large corporations.

years in performance marketing
11
years in performance marketing
in ad spend managed
$25MM
in ad spend managed
countries with live campaigns
25+
countries with live campaigns

Skill set

  • Paid media strategy
  • Lead generation, B2B and B2C
  • Multichannel systems
  • Conversion rate optimization
  • Email and SMS
  • Cold email
  • SEO

Channels he runs most

  1. Meta
  2. Google Ads
  3. TikTok
  4. YouTube
  5. LinkedIn
  6. ChatGPT Ads

Track record

  • 2x+ ROASRetail
    at $18K daily spend across 12 markets
  • 2x revenueLuxury
    year over year
  • −67% CACLead gen platform
    after a move to a freemium model

Industries

  • Pharmaceuticals
  • eCommerce
  • Recruitment
  • Retail
  • Restaurants
  • Manufacturing
  • Apparel
  • Luxury goods
  • Jewelry
  • Bridal
  • SaaS

Today Andres leads a team of digital strategists across the Americas and Europe.

Media buyers, ad controllers and account leads with hands-on experience in Meta and Google Ads, creative strategy, tracking and analytics, CRM and email automation, and high-volume recruitment campaigns.

  • Maria, AMZ Ad Firm teamMaria
  • Alexandra, AMZ Ad Firm teamAlexandra
  • Camila, AMZ Ad Firm teamCamila
  • Paola, AMZ Ad Firm teamPaola
  • Casanova, AMZ Ad Firm teamCasanova
  • +more

See what a senior team would change in your account.

A review of your ad accounts with a senior strategist. You leave knowing what we would change first, and why.